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  1:1 aspect ratio

  The square format is well-known as an effective format in artistic photography. While it has become popular in recent years, square photography has been around for longer than you think - it's been a beloved and widely used format among photo lovers for around 90 years. The instax SQUARE has a screen size of 62mmx62mm, providing perfect 1:1 dimensions. Whether your favorite subjects are portraits or landscapes, this format provides dramatic framing for your photos.

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  Quality as a Work of Art

  instax film is a culmination of photo film production technology and photography know-how that we have amassed through ongoing research since Fujifilm was first established. In addition to outstanding color reproduction and stability, unique antioxidant technology has been used to keep instax photos in better condition for a longer period of time. With instax film, the beautiful colors you see when you first take the photo will look just the same after many years.

A variety of image-editing options to express your creativity
UNLIMITED EXPRESSION

You can enjoy over 3,000 photography styles - just from three buttons and one dial!
You can change the settings whenever you want - before or after you take the photo!

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SELECT, PRINT

Print your favorite shots, as many times you like!

• 1. Select a photo from the thumbnails and print it.

  

• 2. Trim the photo (by zooming or moving) to print it with the composition you want

  

3. Reprint the photo and share it with as many people as you like.

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  Photos you have printed before are saved in the Print History.

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  Reprints are done with the same filters and other processing settings that you applied the first time.

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  Print photos and share them with friends

Improved Image quality

Digital imaging technology allows you to take close-ups as close as 10cm
from the subject and auto-focus and adjust the exposure in dark areas,
providing vivid photos in a wide range of scenes in your everyday life.

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  Dual shutter button

  Most of the cameras we use have the shutter button on the right. The SQ10 has a dual shutter system with two shutter buttons - one on the right and one on the left. At last there's a camera for lefties! It provides a new perspective for righties too - try pressing the shutter with your left hand and capture the world from a different angle. There's far more to this change than simply adding a second button - this simple change is driving a new form of creativity.

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  The body combines a high-quality feel together with the iconic instax design.

  The SQ10 has an iconic design and thin, round, symmetrical shape for easy holding. The lens ring is made with shaved metal and the feel of some of the resin parts has been changed to add a sense of depth and variety throughout the solid black body.

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  New user interface design

  Easy operation is one of the instax's greatest merits, and our new user interface is no exception. Intuitive operations make shooting, editing, processing and printing a snap. The SQ10 is designed so that you can concentrate on the composition of your photo. The LCD monitor keeps displayed information to a minimum and the buttons and dial are in the bottom center area of the camera.

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  Double exposure

  Combine two shots into a single print with double exposure mode.

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  Bulb exposure

  Bulb exposure mode allows the shutter to remain open for up to 10 seconds capturing long exposure shots.

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  Thumbnail print

  You can also print photos saved as thumbnails.

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  Print from a Micro SD card

  Insert a Micro SD card in the camera and save your photos to here. You can also insert a Micro SD card from another camera and print photos you took on that camera. And the internal memory holds around 50 images without a Micro SD card.